When A Company Goes Private

What happens when a public company decides to go private? It’s been a tough year for Nordstrom. First off, the company inadvertently became caught up in a political maelstrom thanks to the fact that it featured a fashion line from Ivanka Trump. Then, after removing Ms. Trump’s line from its stores citing ‘poor sales’, the … Continue reading

Every Day is a School Day

Investing involves a lot more than just buying stocks in different companies… it’s a way of discovering the world around you. “Every day is a school day.” – John Smyth’s (Rubicoin’s Head of Marketing) Mum The above quote is one that I heard for the first time over the weekend and it struck me as … Continue reading

The Anchoring Effect: Battle Your Psychological Bias

Most of us like to think that we’re entirely in control of our own decisions. However, we’re all actually being swayed by… anchors!? Shares in both Amazon and Alphabet crossed the $1000 threshold over the past two weeks, putting both companies into a small group of S&P 500 companies to do so. So how much … Continue reading


The Five Minute Read: Stocks for the Long Run

After a brief foray into the world of psychology, we’re back on the investing train with Dr. Jeremy Siegels’ ‘Stocks for the Long Run’. Jeremy Siegel is a Professor of Finance at the Wharton School of the University of Pennsylvania. He majored in mathematics and economics at Columbia University and went on to obtain a Ph.D. … Continue reading

Mergers and Acquisitions

What happens when two companies decide to buddy up? Panera Bread was bought by JAB Holdings for the hefty price tag of $7.5 billion last month. SolarCity became part of Tesla Motors at the end of last year. LinkedIn joined up with Microsoft not so long ago, while AT&T and Time Warner are planning on … Continue reading

A World in Disarray: Investing and Politics

Major political events might be currently impacting upon the performance of the stock market, but just how worried should we actually be? Stocks suffered their worst day since September yesterday as Wall Street digested the ever increasing turmoil coming out of Washington. With many Democrats, and even some Republicans, now throwing around the idea of … Continue reading

Making it in the Movies: Lessons on Diversification

Lessons on the stock market can come from the strangest of places. In this week’s blog, we examine how the tactics of movie producer Jason Blum mirror that of a great investor. NPR’s Planet Money has to be one of my favorite podcasts. Taking an alternative look at the global economy and how it works, Planet … Continue reading

The Five Minute Read: You Are Not So Smart

In this week’s Five Minute Read, we review a book that explains why we do the things we do – David McRaney’s You Are Not So Smart. “Sometimes the best books about investing aren’t even about investing.” I’m afraid I’ll have to weasel out of attributing that quote to someone as I can’t actually remember … Continue reading

Big Brands: Investing in a Name

As investors, we’re constantly on the lookout for companies with a competitive edge. But how can a good brand set a business apart? Picture the scene. You’ve just spent a long day traveling and you now find yourself far from home. You’re tired, you’re hungry, and all you want is a bite to eat. There are … Continue reading

Understanding Revenue

Businesses make money… or at least they’re meant to. But do you know exactly where those dolla’ bills are coming from? So you’ve found a company you’re interested in investing in. Now what? First and foremost, you need to get to grips with how that company generates revenue. Revenue is the engine of every business. … Continue reading

What is a Stock Split?

All industries are guilty of using confusing jargon, and the world of investing is no different. This week, we find out what a stock split is, and how it could affact you as an investor. We’re on a mission to end the glut of investing jargon. And for good reason. Talking to our customers, we hear … Continue reading

Boring is Best: Making Money on Dull Stocks

In life, we generally try to avoid things that bore us as much as possible. But how can an investment in boring companies actually work to our advantage? “The perfect stock would be attached to the perfect company, and the perfect company has to be engaged in a perfectly simple business, and the perfectly simple … Continue reading


The Five Minute Read: The Intelligent Investor

In our latest Five Minute Read, we review the book Warren Buffett called “the best book about investing ever written”, Benjamin Graham’s The Intelligent Investor. We’ve been on a bit of a Buffett buzz in Rubicoin HQ these past few weeks. Last month’s Five-Minute Read was The Little Book of Value Investing, which I suppose it … Continue reading

Investing in Equality

Although it’s 2017, women the world over still face extreme adversity in the workplace. But how can gender equality actually help a company’s bottom line? This day two weeks ago, millions of people across the world united in celebrating International Women’s Day. But who could ever have predicted that Wall Street would become an unofficial … Continue reading

Apocalypse Tomorrow? Your Guide to a Downturn

Although we’re in the midst of one of the best markets we’ve ever seen, we’re always cautious of when the next downturn will hit. So what are our options to prepare ourselves for when the down-market finally rolls around? This week marks the 8 year anniversary of the current bull market that we find ourselves … Continue reading

IPO blog banner image

What Is An IPO?

After all the excitement of last week, IPOs are the hot topic of the moment. But what exactly is an IPO, and how should we behave as investors when a new company hits the market? Last week we were treated to one of the biggest spectacles the tech world has seen in a long time … Continue reading


The Five Minute Read: The Little Book of Value Investing

In Rubicoin’s latest Five Minute Read, we review Christopher H. Browne’s The Little Book of Value Investing – the go-to guide for value investing. Continuing on from our last review of Roger Lowenstein’s biography of Warren Buffett, this month’s Five Minute Read is rather Buffett-themed. Originally, the idea was to review The Intelligent Investor by Benjamin … Continue reading

The Balancing Act: Saving vs Investing

Consistently saving money is a fundamental part of becoming financially independent. But can you end up selling yourself short with savings? “How many millionaires do you know who have become wealthy by investing in savings accounts? I rest my case.” – Robert G. Allen First thing’s first —saving money is always a good idea. Most … Continue reading

Child’s Play: Investing With My Children

One of the main reasons we built the Invest app was to make investing as beautiful and engaging as possible. But is the process easy enough for a child to use it? The original idea of Rubicoin was to codify long-term success in the stock market. Success in any pursuit is underpinned by behavior, and … Continue reading